PSA Airlines

Marketing and Communications Specialist

Job Locations US-NC-Charlotte
Human Resources
Position Type


Marketing and Communications Specialist
• Location: Charlotte, NC
• Reports To: Marketing Manager
• Direct Reports: This is a full-time position with an expectation of occasional evening and weekend hours as job duties demand. Days and hours of work are Monday through Friday 8:00 am to 5:00 pm.
• Relocation: Assistance available
• Travel: Travel is required for this position
Let your career take off with PSA Airlines
About Us 
Company Summary: As a wholly owned subsidiary of American Airlines and the fastest growing regional airline in the country, PSA offers a stable career path in aviation with unparalleled opportunities for growth and professional development. Teamwork and drive are at the heart of PSA. We are committed to growing our company where passion is shared, professional excellence is expected, and all people are valued and respected. 
Our employees are committed to ensuring safe and reliable operations for the thousands of customers American trusts us with each and every day. We have an incredible team of more than 4,000 employees who do a tremendous job of operating more than 800 daily flights to nearly 100 destinations on behalf of American Airlines. Our immense growth provides a number of opportunities to join our team. 
Culture: Not only is PSA an EEO and AAP employer, but also we seek to create an inclusive work environment where diverse perspectives and experiences are embraced and respected. We work hard to build and sustain a culture where people – team members and customers alike – feel safe, secure and happy. It is The PSA Way – which focuses on our goals, safety, respect, preparedness, professional excellence, and passion. This foundation reflects how we think, act, and communicate with one another and our customers.
Engaging our employees is extremely important to us, and we seek leaders who inspire, enable, and encourage others to succeed using the PSA Way as their model.

Charlotte, NC – Charlotte hosts one of PSA’s senior bases. It is the largest city in the state of North Carolina and the third-fastest growing major city in the United States. Nicknamed the “Queen City,” this city upholds rich history and southern hospitality. You will enjoy the food scene, art and history. Home of the Carolina Panthers, Charlotte Motor Speedway, NASCAR Hall of Fame and Carolinas Aviation Museum, this city offers an abundance of activities.

Benefits Summary
PSA offers the benefits you expect from a company focused on excellence. All eligible employees enjoy a comprehensive benefits package, including: 
• Travel privileges on the American Airlines global network
• A generous vacation plan designed to let you enjoy your travel perks
• Medical, Dental & Vision
• 401k with company match
• American Airlines Group (AAG) profit-sharing and bonus opportunities
• Company-paid Group Life and AD&D Insurance, Short and Long-term Disability, Flexible Spending Plan (FSA), and supplementary options



Position Summary 
The Marketing and Communications Specialist will be responsible for talent acquisition marketing efforts including promotion and management of events and conferences, external email marketing efforts as well as work in collaboration to plan and implement a proactive recruitment strategy. The Marketing and Communications Specialist impacts PSA’s corporate identity; shaping the brand/image of who we are and aiding in our company growth.
Job Responsibilities 
• Support the recruiting team with marketing collateral development and campaigns to generate leads and promote recruiting events
• Develop content, promotional ideas and marketing collateral for these sites including videos, photos, infographics and banners
• Manage marketing collateral design and development ensuring that they align with PSA brand standards
• Manage content updates on to ensure the site is accurate
• Manage PSA branded webstore including vendor management, merchandise selection and promotion
• Collaborate with outside vendors on marketing campaigns
• Convey a sense of community and build our following based on valuable content and mutual sharing
• Use creative means to drive strong engagement and organic growth of all marketing mediums
• Help identify opportunities that will promote growth on social media sites
• Creatively support marketing campaigns, including marketing/new concepts, community-building efforts and promotions
• Analyze and report on success of proactive recruitment and creative content
• Collaborate on planning and manage proactive recruitment marketing including utilization of LinkedIn as a tool for the recruiting team
• Create graphic design templates for events including: flyers, social media event headers and email campaigns
• Collaborate with Marketing team on new ways to stand out at recruiting events, and focus on the candidates’ experience during every aspect of event attendance
• In absence, duties performed by the Marketing & Communications Program Manager
• Assist with strategy and execution on Google Ads
• Responsible for the Company’s Security and Safety Management System (SMS) and associated Safety Risk Management and Safety Assurance outputs.


• 3 years of marketing and/or communications experience
• Proven experience using marketing software
• At least 2 years of experience using design tools (Adobe Creative Suite)
• Experience in developing and executing CRM programs, including email marketing, push notifications and in-app messaging
• Experience developing and creating digital, video and/or interactive content
• Proficient in Microsoft Office Suite
• High School Diploma or equivalent
• Must be able to speak, read and write in English
• If hired, must be able to demonstrate that you are authorized to work in the US
• Bachelor’s degree in Marketing, Communications or Public Relations.
• HTML Experience
• Google Ads Certification
To be successful at PSA, you should be:

• Driven
• Reliable
• Caring
• Engaging Communicator
• Decisive
• Results Driven
To be successful in this position, you should be great at:
• Problem Solving
• Communication (verbal and written)
• Data Analytics and Diagnostics skills
• Coaching & Development
• Driving Excellence
• Facilitating Change
• Strategic Thinking
Additional Information 

Supervisory Responsibility: This position is not a supervisory role 

Delegation: In absence, the Marketing Manager will handle all responsibilities 

Travel: Travel is required for this position 

Work Environment: This job operates in a professional office environment.  This role routinely uses standard office equipment such as computers, telephones, photocopiers, facsimile machines and filing cabinets.
Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to stand; walk; climb up and down stairs; lift weight up to 25 lbs; use hands to finger, handle or feel; and reach with hands and arms.
AAP/EEO Statement: PSA Airlines is an equal opportunity employer; qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex (including pregnancy, gender identity and sexual orientation), national origin, citizenship status, age, disability, genetic information, protected veteran status or any other characteristic protected by law.
Security Clearance: All employees are required to pass the fingerprint-based criminal history records check (CHRC) per 49CFR1542.209 as well as a pre-employment drug screen.
Other Duties: Please note this job description is not designated to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


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